Tag Archives: Community Management

Community Management Isn’t Content Creation

Here’s the job of a community manager: Managing social media assets Monitoring conversations/posts/tweets Engaging with the community Providing a voice/face/contact for the community Providing expertise and counsel about utilizing social/digital channels Here’s what the job of a community manager shouldn’t be: Primary content creator Yet many brands have their community managers providing most – if […]

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7 Tips for Getting Your Content Noticed

One of the biggest social media myths is the following: Content wants to be free. As if content were locked in a dirty cell, hands gripping the iron bars, and longingly gazing out at a field of wind-swept clover.  It isn’t quite like that. The quote is attributed to Stewart Brand, founder of the Whole […]

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