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Reading Your Way to Better Writing

  Writing matters.  More than ever. Why?  Because writing has replaced talking.  Phone calls are rare (other than those ridiculous bi-coastal conference calls with too many people).  Email is how we communicate, especially in business.  When we aren’t emailing, we’re texting or tweeting or updating status.  We write all the time. Heck, we even communicate […]

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Bad Blogging: A Guide

Every blogger – at some point – is guilty of bad blogging. Blogging is fast – Internet fast.  And that means making mistakes.  It means errors in judgement.  It means writing and publishing on a whim.  It means writing without an editor (or a proofreader). In means writing without a net. And that’s dangerous. Not […]

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Social Media is Plain Speaking

One of the unexpected benefits of social media its is forcing communicators and marketers back to plain speaking. Corporations and organizations are insular by nature.  Like gated communities.  This natural isolation with peers and like-minded individuals results in the development of specialized languages.   Short-cuts are taken with communications.  This is natural because everyone in your […]

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The Danger of Arrogant Writing

Guest Blog Post By: Dave Yewman It happens all the time – and it’s usually an engineer who says it. During a presentation workshop I’ll go on a rant about jargon; how it kills communications; how using it is arrogant, and how much audiences hate the insider terms and silly acronyms that populate so much […]

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Writing is a Slippery Art: 5 Must-Have Writing Books

This quote from Cyril Connolly, a British literary critic and writer, could be the blogger manifesto (even though Connolly died in 1974): “Better to write for yourself and have no public, than to write for the public and have no self.” Ahem brother! Heck, some days my audience is so small that I need a […]

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Let’s Replace Press Releases with Blog Posts

Give Andrew Fowler at Newsvetter credit. Apparently, without the aid of an adrenaline shot, Fowler read through every single press release from the recent Consumer Electronics Show (CES) in Las Vegas. Why?  He wanted to find an example of an original, creative press release. He failed.  “For a conference that showcases some of the most […]

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Guess What? Blogging is Hard Work

In its State of the Blogosphere report for 2008, Technorati provided the numbers that tell the tale. Technorati tracks 133 million blogs 74 million posted within the last 120 days 1.5 million posted within the last 7 days 900,000 posted within the last 24 hours Notice the enormous gap between posting within 120 days and […]

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HighTalking: Novelist Jon F. Merz on How Social Media is Changing Publishing (Part 2)

This is the second part of a two part interview with Suspense Novelist Jon F. Merz.  You can read the first half of the interview here. Jon is an author that fully embraces social media for connecting with his readers who enjoy reading his bestselling suspense/crime novels such as his Lawson Vampire series.  He was […]

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HighTalking: Novelist Jon F. Merz on How Social Media is Changing Publishing (Part 1)

I read “The Fixer” after a recommendation from legendary bookseller Kate Mattes at Kate’s Mystery Books in Cambridge way back in 2002.  The book is a mash-up of the crime and vampire genres and a lot of fun.  Since then I’ve been keeping an eye on the author Jon F. Merz.  Recently, we ran into […]

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The Horror of Writing a Press Release

PRWeek has an excellent opinion piece this month called “How Twitter Saved Public Relations.” Author Greg Galant, CEO of Sawhorse Media, credits Twitter with helping companies get rid of the techno-babble and buzzwords that proliferate press releases like weeds. “I don’t know if it’s the fault of the PR people, the lawyers, or the management, […]

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