Tag Archives: Vine

Platforms Don’t Really Matter

Is Instagram going to kill Vine? Is Twitter catching up to Facebook? Is Facebook blowing it? At the end of the day, it doesn’t really matter. As a brand, you shouldn’t get obsessed about one social platform over another. What you should care about is telling stories. Publishing them on the channels you’re using and […]

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You’re Not Married to Your Social Networks – You’re Just Dating

Because if history is any guide – social networks come and go.  Mostly go. So don’t go off and get hitched. As my astute colleague Greg Swan recently noted: “You would think the track record of social network migration (i.e. users emigrating from Compuserve to AOL, AOL to Friendster, Friendster to MySpace, more recently MySpace […]

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5 Reasons Why Vine Will Destroy the World

Are you sick of Vine yet? Expect to be as the social media set opines about its latest love affair – six second videos that can instantly be embedded and shared on social networks (most notably Twitter). Here are 5 reasons why Vine will ruin everything. 1. If you think your friends were oversharing photographs […]

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5 Reasons Why Vine Will Save the Earth

Have you heard the great news about Vine yet? Vine is the spear tip of what’s next in social media and content – micro-videos.  Six seconds of video that can be instantly embedded and shared on social channels (most notably Twitter. Here are five reasons why Vine is the greatest thing ever. 1. Vine will […]

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The Menace of Tiny

“It is my ambition to say in ten sentences what others say in a whole book.” – Friedrich Nietzsche “Brevity is the soul of wit.” – William Shakespeare ‘I figured the shorter the book, the less bullshit.” – Stephen King ———- Everyone wants us to be brief. Keep it short. Concise. But let’s remember that […]

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