My initial response to Google’s Project Glass – a mix of artificial intelligence, augmented reality, and mobile technology – was two-fold: Wow, the technology in “The Matrix” movies is beginning to look dated and; When exactly was the date of Judgement Day in “The Terminator” movies? Make no mistake – this project is [...]
Read moreGoogle Decides to Kill Privacy
Remember when Google adopted “Don’t Be Evil” as its unofficial motto? You’ll find that little ditty at a yard sale next to a Bay City Rollers album and a skinny leather tie decorated like a piano. Because this week Google announced it was drastically changing its privacy policy and the side of sharing – and [...]
Read moreDon’t Bully the Mainstream!
Early adopters are critical for a technology to go mainstream, but once a technology is mainstream early adopters can be a problem. A big problem. Here’s why. Early adopters of technology are almost exclusively digital natives. They thrive on technology – and understand how it works inherently. These are the people who enjoy reading technical [...]
Read moreHow Facebook Explains the (Online) World
Welcome to the Internet. It’s now called Facebook. This week Facebook made a series of announcements – a “life” timeline, streaming movies and music, doing rather than “liking” and the ability to group friends into categories just to name a few of the changes. Facebook has finally transformed itself into a customized and personalized replacement [...]
Read moreSocial Sharing is the New SEO
Finding things on the internet becomes less important when people stop looking. People haven’t stopped looking yet, but they’re doing it less. Why? Because they don’t have to search for content anymore. It comes right to them. Content is being discovered and pushed right to them by their social networks. Why head off to Google [...]
Read moreWhy Google+ is a Boon for Facebook
Pepsi vs. Coke. GM vs. Ford. McDonald’s vs. Burger King. Monopolies are never good for consumers (think of the calls you’ve made to your cable company that went unanswered – until competition was introduced). On the other hand, competition fosters innovation and keeps companies sharp. No company sleeps on its laurels when a competitor is [...]
Read moreBattle of the Titans: Google vs. Facebook
Google is worried about Facebook. Very worried. Why? Because people are spending less time on the Internet and more time on Facebook. Web browsing is already old school. Discovery and sharing are happening on social networks – not on search engines. The way people are using the internet is changing rapidly. Search has become a [...]
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Good-bye Internet, Hello Social Web
Once upon a time the web was wide open. To explore it, web travelers used search engines like Yahoo and Google. They “browsed” the web by entering topics of interest like football, knitting or English literature into search boxes. They pressed the “search” button and whatever popped up in the list of search results was [...]
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Sharing Is the New Web Browsing
Sharing links to content, particularly on Facebook, is now an enormous engine for driving web traffic and has transformed content delivery. A new study released this week from ShareThis, Starcom MediaVest Group and Rubinson Partners found that 10 percent of all Internet traffic is a result of sharing and that sharing accounts for 31 percent [...]
Read moreThe Reality of Online Privacy: You Have None
The Congressional hearings this week on mobile privacy have the issue of online privacy buzzing again. But it probably won’t last long. Convenience has trumped privacy so far in the 21st century. We live in times were Big Brother isn’t the government, but marketing and advertising – and most of us have opted in. But [...]
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April 6, 2012


HighTalk Readers Engage: