Right now, email is beating Facebook, but not by as wide a margin as you might imagine. And let’s keep in mind that Facebook was founded in 2004 and email was invented way back in 1972. So email has a three decade head start. I’ll also acknowledge upfront that comparing Facebook and email isn’t – [...]
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Tag Archives: Email
Sharing Is the New Web Browsing
June 9, 2011
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Sharing links to content, particularly on Facebook, is now an enormous engine for driving web traffic and has transformed content delivery. A new study released this week from ShareThis, Starcom MediaVest Group and Rubinson Partners found that 10 percent of all Internet traffic is a result of sharing and that sharing accounts for 31 percent [...]
Read moreThe Reality of Online Privacy: You Have None
May 11, 2011
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The Congressional hearings this week on mobile privacy have the issue of online privacy buzzing again. But it probably won’t last long. Convenience has trumped privacy so far in the 21st century. We live in times were Big Brother isn’t the government, but marketing and advertising – and most of us have opted in. But [...]
Read more Think of the Send Button as a Privacy Vaporizer
November 17, 2010
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Kind of like a ray gun. Because when you press send your privacy is gone. You have officially gone public. This includes the send button for email, instant messaging, text messaging, Twitter DMs, Facebook messages, voicemail and anything posted to a social network or an online forum. This week I was interviewed for a Boston [...]
Read moreStatus Updates Mean No More Alone Time
May 10, 2010
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There was a fascinating op-ed in the Boston Globe last week about how college students isolate themselves by hiding behind their mobile devices and social networks. The author, Charlotte Steinway, a senior at a local college, wrote: “But the tragic, isolating thing is that we reach for our devices because we don’t want to seem [...]
Read moreTarget Pistols Not Cluster Bombs
April 22, 2010
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Repeat after me. “I will not send a generic, mass-produced email pitches to bloggers.” In fact, you shouldn’t send a generic, mass-produced emails to anyone. There’s a name for that type of communications. It’s called Spam. And what do most people do with Spam? They delete it. The cluster bomb approach no longer works. Target [...]
Read moreLive Dangerously, Go Online
April 20, 2010
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Not long ago, I bought a new computer and gave my wife my the old one to use around the house. She used it primarily for email and online shopping. My wife isn’t very technical (the understatement of understatements). So when she kept getting bothered with pop-up reminders to update the computer’s security software, she [...]
Read more6 Ways to Optimize Your Email Signature
November 19, 2009
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(Today’s post was guest written by Cody Barbierri, my colleague at Weber Shandwick. Cody is Weber Cambridge’s new and talented social and digital media specialist. Cody and I will be working together to help clients make sense of how to integrate social and digital media into their communications and marketing. You can follow Cody on [...]
Read moreSlowing Down
July 22, 2009
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Do you really have time to read this blog post? Isn’t your mobile phone attached to your belt (or within easy reach)? Don’t you have Twirl or TweetDeck opened on your desktop? Don’t you have a Facebook status to update? Isn’t the email piling up like autumn leaves in your in-box? Doesn’t your Google Reader [...]
Read moreRock ‘em Sock ‘em Robots – Google vs. Microsoft
July 9, 2009
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Remember that old children’s game where two robots pounded on each other until one of their heads popped off? Perhaps we can re-release it and re-named one robot Google and the other Microsoft. It certainly appears as if the two technology heavy weights have thrown off the gloves and are aggressively fighting to capture the [...]
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HighTalk by George F. Snell III is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License.
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