Tag Archives: Blogging

Mine is Longer Than Yours

  There is endless debate about how long marketing content needs to be. Most people fall into the camp that it needs to be short. Why? Attention spans. The fast and furious pace of the Internet The way social networks work (Twitter, for example) But conventional wisdom on going short may be wrong. There is […]

Continue reading

Blogging with Google Glass

  Wearable – and sooner than we think “embeddable” – technology is upon us in a big way. Google Glass has changed everything. A lot of people snicker at the geeks wearing their Google Glass and gazing upwards with that weird expression of glazed confusion, but the impact is coming. Why is this different from […]

Continue reading

This Blog Post is Only Worth $49

Sometimes you wonder if the Internet has ruined everything. Case in point: Writing. Writing as most of us know has a long and distinguished history. We celebrate great novelists, short story writers, playwrights, poets and journalists. Shakespeare is an icon. Hemingway a legend. We sing the praises of Walt Whitman and Emily Dickinson. But we […]

Continue reading

The Big, Fat Content Glut

Content is everywhere – and that’s the problem. Content creators – bloggers, videographers, writers, artists, designers, musicians, journalists, directors, illustrators, actors, etc. – should be celebrating. The internet has opened up the world to them. Writers can sell novels and non-fiction directly to readers. Musicians can sell their songs right to listeners. YouTube and Vimeo […]

Continue reading

Life of a Blog: Happy Birthday, HighTalk

HighTalk turns four years old this month. Hooray? I’ve been a blogger for six years with HighTalk my primary blog.  Why do I do it? I’m not really sure.  I started because, as a former journalist, I missed writing.  But blogging isn’t the same kind of writing as journalism.  Or fiction writing. Or poetry.  Or […]

Continue reading

The Great Relief That Comes When You Quit Blogging

…and the guilt. ..and the feeling of failure. But above all the wonderful sensation of FREEDOM.  Of getting your life back.  Blogging can feel like a great hunger that constantly needs to be nourished.  There’s a sense of panic when you haven’t posted in a long time.  But when you stop?   Ahhhh… And then, […]

Continue reading

Going “Live” Increases Engagement & Reaches More People

There’s energy in going “live.”  Fierce energy. Ask anyone who has been to a live sporting event or a concert.  There’s an electricity that comes from knowing you’re watching events unfold in real-time.  This works not only for attending live events, but also watching them.  The live energy can be felt while watching the Oscars […]

Continue reading

Avoid the Pain of Content Randomness

The big challenge with social media content? Your fans and followers don’t know it’s coming.  The content just pops up randomly on their feeds.  And in the case of Facebook there’s only a 16 percent chance of that happening organically. So that really cool brand video or the awesome new sweepstakes application you created?  Chances […]

Continue reading

23 Signs That You’ve Become a Blogger

Here is what happens to you when you become a blogger: You age prematurely Deep-seeded anxiety grows every day you don’t post something new Everything becomes a metaphor for blogging Your breath gets bad – and then the headaches start You learn to repeat yourself in creative ways WordPress and SEO become obsessions You steal […]

Continue reading

In Search of Blog Content

A blog is like a gigantic hole. Sometimes the gigantic hole seems to be on par with the size of the Grand Canyon.  Other times the gigantic hole seems more manageable like, for example, the size of an open grave. Just kidding… Blogging is hard work.  It is endless.  Deadlines loom all the time – […]

Continue reading
Follow

Get every new post delivered to your Inbox.

Join 6,472 other followers