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	<title>HighTalk</title>
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	<link>http://hightalk.net</link>
	<description>Conversations with George F. Snell III on Media, PR &#38; the Social Web</description>
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		<title>HighTalk</title>
		<link>http://hightalk.net</link>
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		<item>
		<title>The Big, Fat Content Glut</title>
		<link>http://hightalk.net/2013/05/14/the-big-fat-content-glut/</link>
		<comments>http://hightalk.net/2013/05/14/the-big-fat-content-glut/#comments</comments>
		<pubDate>Tue, 14 May 2013 21:10:56 +0000</pubDate>
		<dc:creator>gfsnell3</dc:creator>
				<category><![CDATA[Content Creation]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Amazon.com]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[eBooks]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[WordPress]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://hightalk.net/?p=4848</guid>
		<description><![CDATA[Content is everywhere &#8211; and that&#8217;s the problem. Content creators &#8211; bloggers, videographers, writers, artists, designers, musicians, journalists, directors, illustrators, actors, etc. &#8211; should be celebrating. The internet has opened up the world to them. Writers can sell novels and non-fiction directly to readers. Musicians can sell their songs right to listeners. YouTube and Vimeo [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=hightalk.net&#038;blog=6188279&#038;post=4848&#038;subd=hightalk&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://hightalk.net/2013/05/14/the-big-fat-content-glut/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
	
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			<media:title type="html">gfsnell3</media:title>
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	</item>
		<item>
		<title>Why &#8220;Likes&#8221; Matter</title>
		<link>http://hightalk.net/2013/05/08/why-likes-matter/</link>
		<comments>http://hightalk.net/2013/05/08/why-likes-matter/#comments</comments>
		<pubDate>Wed, 08 May 2013 18:50:20 +0000</pubDate>
		<dc:creator>gfsnell3</dc:creator>
				<category><![CDATA[Content Creation]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Media Consulting]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Like]]></category>

		<guid isPermaLink="false">http://hightalk.net/?p=4840</guid>
		<description><![CDATA[Nothing causes as much consternation as a Facebook &#8220;like.&#8221; Marketers want to give it a value.  Sales guys want to monetize it.  Communicators want to measure it. But the simple fact is that few people understand it. So what is a like?  What does it mean when a Facebook user &#8220;likes&#8221; something? First, you need [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=hightalk.net&#038;blog=6188279&#038;post=4840&#038;subd=hightalk&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://hightalk.net/2013/05/08/why-likes-matter/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
	
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			<media:title type="html">gfsnell3</media:title>
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			<media:title type="html">LikeKing</media:title>
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	</item>
		<item>
		<title>10 Signs That You Need to Unplug</title>
		<link>http://hightalk.net/2013/05/02/10-signs-that-you-need-to-unplug/</link>
		<comments>http://hightalk.net/2013/05/02/10-signs-that-you-need-to-unplug/#comments</comments>
		<pubDate>Thu, 02 May 2013 20:50:37 +0000</pubDate>
		<dc:creator>gfsnell3</dc:creator>
				<category><![CDATA[Content Creation]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[Humor]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://hightalk.net/?p=4834</guid>
		<description><![CDATA[1. You use the word retweet instead of repeat in casual conversation. 2. You actually say to someone: &#8220;I just read something about that on Facebook.&#8221; 3. The distant sound of a mobile phone ring makes you check your own phone for an incoming call (extra points if you do this after hearing a mobile [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=hightalk.net&#038;blog=6188279&#038;post=4834&#038;subd=hightalk&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://hightalk.net/2013/05/02/10-signs-that-you-need-to-unplug/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
	
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			<media:title type="html">gfsnell3</media:title>
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		<media:content url="http://hightalk.files.wordpress.com/2013/05/unplug10.png?w=588" medium="image">
			<media:title type="html">Unplug10</media:title>
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	</item>
		<item>
		<title>4 Myths of Social Media Authenticity</title>
		<link>http://hightalk.net/2013/04/29/4-myths-of-social-media-authenticity/</link>
		<comments>http://hightalk.net/2013/04/29/4-myths-of-social-media-authenticity/#comments</comments>
		<pubDate>Mon, 29 Apr 2013 16:12:20 +0000</pubDate>
		<dc:creator>gfsnell3</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Content Creation]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[American Apparel]]></category>
		<category><![CDATA[American Rifleman]]></category>
		<category><![CDATA[Authenticity]]></category>
		<category><![CDATA[Brands]]></category>
		<category><![CDATA[Chick-Fil-A]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Greenpeace]]></category>
		<category><![CDATA[Kenneth Cole]]></category>
		<category><![CDATA[Nestle]]></category>
		<category><![CDATA[OnePoll]]></category>
		<category><![CDATA[The Telegraph]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://hightalk.net/?p=4821</guid>
		<description><![CDATA[One of the great big whopping lies about social media is authenticity. Because &#8211; let&#8217;s face it &#8211; there isn&#8217;t much that&#8217;s authentic about social media. There&#8217;s lots of spin, cherry-picking, and bright-side propaganda from both individuals and brands going on. Few people and brands are truly genuine about their attitudes, personalities and opinions on [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=hightalk.net&#038;blog=6188279&#038;post=4821&#038;subd=hightalk&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://hightalk.net/2013/04/29/4-myths-of-social-media-authenticity/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
	
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			<media:title type="html">gfsnell3</media:title>
		</media:content>

		<media:content url="http://hightalk.files.wordpress.com/2013/04/happyroom2.png?w=588" medium="image">
			<media:title type="html">Happyroom2</media:title>
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	</item>
		<item>
		<title>What Technology in the Classroom Should Mean</title>
		<link>http://hightalk.net/2013/04/24/what-technology-in-the-classroom-should-mean/</link>
		<comments>http://hightalk.net/2013/04/24/what-technology-in-the-classroom-should-mean/#comments</comments>
		<pubDate>Wed, 24 Apr 2013 20:42:56 +0000</pubDate>
		<dc:creator>gfsnell3</dc:creator>
				<category><![CDATA[Culture]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Education]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://hightalk.net/?p=4801</guid>
		<description><![CDATA[Public schools are adding tablets and laptop computers into their educational programs in record numbers.  One of the main reasons educators cite for this proliferation of technology is a variation of this thinking: &#8220;The jobs of the future will be using technology and computers and students need to learn them to be prepared for the [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=hightalk.net&#038;blog=6188279&#038;post=4801&#038;subd=hightalk&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://hightalk.net/2013/04/24/what-technology-in-the-classroom-should-mean/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">gfsnell3</media:title>
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			<media:title type="html">ipadmaster</media:title>
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	</item>
		<item>
		<title>Boston, Social Media &amp; the Press</title>
		<link>http://hightalk.net/2013/04/22/boston-social-media-the-press/</link>
		<comments>http://hightalk.net/2013/04/22/boston-social-media-the-press/#comments</comments>
		<pubDate>Mon, 22 Apr 2013 14:12:00 +0000</pubDate>
		<dc:creator>gfsnell3</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Associated Press]]></category>
		<category><![CDATA[Boston Globe]]></category>
		<category><![CDATA[Buzzfeed]]></category>
		<category><![CDATA[CNN]]></category>
		<category><![CDATA[Gawker]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[NPR]]></category>
		<category><![CDATA[The Atlantic]]></category>
		<category><![CDATA[WBUR]]></category>

		<guid isPermaLink="false">http://hightalk.net/?p=4804</guid>
		<description><![CDATA[During the horrific week of the Boston Marathon bombings &#8211; where the news seem to fly faster than even Twitter &#8211; one thing stuck out like a sore thumb: The mainstream media remains the best place to get accurate news. Despite all the cuts, all the closings and the sorry economic state of the mainstream [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=hightalk.net&#038;blog=6188279&#038;post=4804&#038;subd=hightalk&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://hightalk.net/2013/04/22/boston-social-media-the-press/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">gfsnell3</media:title>
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			<media:title type="html">Media</media:title>
		</media:content>
	</item>
		<item>
		<title>You&#8217;re Not Married to Your Social Networks &#8211; You&#8217;re Just Dating</title>
		<link>http://hightalk.net/2013/04/12/youre-not-married-to-your-social-networks-youre-just-dating/</link>
		<comments>http://hightalk.net/2013/04/12/youre-not-married-to-your-social-networks-youre-just-dating/#comments</comments>
		<pubDate>Fri, 12 Apr 2013 10:38:24 +0000</pubDate>
		<dc:creator>gfsnell3</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Content Creation]]></category>
		<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[4Chan]]></category>
		<category><![CDATA[Buzzfeed]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Greg Swan]]></category>
		<category><![CDATA[Kik]]></category>
		<category><![CDATA[Piper Jaffrey]]></category>
		<category><![CDATA[Snapchat]]></category>
		<category><![CDATA[Social Media Consulting]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Vine]]></category>
		<category><![CDATA[Wanelo]]></category>

		<guid isPermaLink="false">http://hightalk.net/?p=4794</guid>
		<description><![CDATA[Because if history is any guide &#8211; social networks come and go.  Mostly go. So don&#8217;t go off and get hitched. As my astute colleague Greg Swan recently noted: &#8220;You would think the track record of social network migration (i.e. users emigrating from Compuserve to AOL, AOL to Friendster, Friendster to MySpace, more recently MySpace [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=hightalk.net&#038;blog=6188279&#038;post=4794&#038;subd=hightalk&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://hightalk.net/2013/04/12/youre-not-married-to-your-social-networks-youre-just-dating/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
	
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			<media:title type="html">gfsnell3</media:title>
		</media:content>

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			<media:title type="html">Teens</media:title>
		</media:content>
	</item>
		<item>
		<title>Let&#8217;s Count the Ways You&#8217;re Screwing Up Social Media</title>
		<link>http://hightalk.net/2013/04/09/lets-count-the-ways-youre-screwing-up-social-media/</link>
		<comments>http://hightalk.net/2013/04/09/lets-count-the-ways-youre-screwing-up-social-media/#comments</comments>
		<pubDate>Tue, 09 Apr 2013 18:39:00 +0000</pubDate>
		<dc:creator>gfsnell3</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Brands]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Content Creation]]></category>
		<category><![CDATA[Ragan's PR Daily]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Media Consulting]]></category>

		<guid isPermaLink="false">http://hightalk.net/?p=4691</guid>
		<description><![CDATA[Because the ways are many and varied. If you needed any evidence that brands are doing social media all wrong then look no further than a recent survey sponsored by Ragan&#8217;s PR Daily and several partners. The statistics are jaw-dropping: Only 27 percent of brands have a dedicated social media team Sixty-five percent of brands [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=hightalk.net&#038;blog=6188279&#038;post=4691&#038;subd=hightalk&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://hightalk.net/2013/04/09/lets-count-the-ways-youre-screwing-up-social-media/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
	
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			<media:title type="html">gfsnell3</media:title>
		</media:content>

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			<media:title type="html">Screw</media:title>
		</media:content>
	</item>
		<item>
		<title>Should We Block Big Brother Tactics by Companies?</title>
		<link>http://hightalk.net/2013/04/04/should-we-block-big-brother-tactics-by-companies/</link>
		<comments>http://hightalk.net/2013/04/04/should-we-block-big-brother-tactics-by-companies/#comments</comments>
		<pubDate>Thu, 04 Apr 2013 14:00:27 +0000</pubDate>
		<dc:creator>gfsnell3</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Data mining]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Privacy]]></category>

		<guid isPermaLink="false">http://hightalk.net/?p=4767</guid>
		<description><![CDATA[Gmail reads my emails. &#8230; so they can serve me targeted ads. Amazon analyzes my book buying habits. &#8230;to serve me up ads via recommendations. Facebook studies my posting habits and likes. &#8230;to sell my profile to advertisers so they can target me with ads. Google collects and analyzes my search habits. &#8230;to serve me [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=hightalk.net&#038;blog=6188279&#038;post=4767&#038;subd=hightalk&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://hightalk.net/2013/04/04/should-we-block-big-brother-tactics-by-companies/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
	
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			<media:title type="html">gfsnell3</media:title>
		</media:content>

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			<media:title type="html">cow</media:title>
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		<item>
		<title>What the Heck is Content Marketing?</title>
		<link>http://hightalk.net/2013/04/02/what-the-heck-is-content-marketing/</link>
		<comments>http://hightalk.net/2013/04/02/what-the-heck-is-content-marketing/#comments</comments>
		<pubDate>Tue, 02 Apr 2013 13:45:51 +0000</pubDate>
		<dc:creator>gfsnell3</dc:creator>
				<category><![CDATA[Content Creation]]></category>
		<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[HubSpot]]></category>
		<category><![CDATA[Pinterest]]></category>
		<category><![CDATA[Procter & Gamble]]></category>
		<category><![CDATA[The Guardian]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Yelp]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://hightalk.net/?p=4749</guid>
		<description><![CDATA[Content marketing is when a brand creates content and shares it. It&#8217;s different from &#8220;regular&#8221; content (whatever that is) because its goal is to attract and engage consumers. Content marketing has been around since the beginning of PR and advertising.  It used to come in the form of company newsletters, advertorials, user conferences, company magazines [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=hightalk.net&#038;blog=6188279&#038;post=4749&#038;subd=hightalk&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://hightalk.net/2013/04/02/what-the-heck-is-content-marketing/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
	
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			<media:title type="html">gfsnell3</media:title>
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			<media:title type="html">AdverstingBelieve</media:title>
		</media:content>
	</item>
	</channel>
</rss>
