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5 Ways to Avoid the Oversharing Epidemic

Only you can decide not to publicly share details about your bowel movements. Yet for many people – yes, Al Roker, we’re referring to you – oversharing has become a disease. An epidemic really. So for those of you still unsure of what you should or should not share, here’s a handy list of five […]

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The Greatest Most Accurate Predictions about Social Media Ever Made

Bank on these predictions coming true in 2013.  Guaranteed. (Or your money back.) Facebook can’t monetize and decides to shut down operations Every gray-haired CMO says, “I told you so” Zuckerberg announces new social network called Stalkbook for guys to share photos of girlfriends in bikinis All the cows die in Farmville Twitter increases character […]

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Why Brands Should Resist Participating in National Tragedies

Every weekday a popular retailer sends out an 11 a.m. daily deal email to subscribers.  Yesterday there was no daily deal. Just a branded message to its subscribers, which said: “For the lives lost at Sandy Hook.  We grieve.  We remember.  We honor.” Then the brand listed all of the first names of the children killed […]

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18th Century Internet

When it comes to online, we’re constantly looking forward. What’s the next big thing? But one of the amazing qualities of the Internet is its ability to bring us back. Way back. You can explore the historic treasures of the Louvre with a click.  Using services like Ancestry.com you can discover a trove of obscure […]

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Consider the Source

We have a humorous saying at the office: “It must be true.  I read it on the Internet.” The reason this saying is so damn amusing is because, well, the Internet lies a lot. And the problem is that lots of people believe what they read – without checking the source.  This is the result […]

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R.I.P. Follow Friday

Is there a less satisfying recommendation than Twitter’s #followfriday a.k.a. #FF? For those unfamiliar with Follow Friday – allow me to give you a brief introduction.  Every Friday, many Twitter users make recommendations on who other people should follow by providing a list of user names followed by the hashtag #FollowFriday or #FF. So why […]

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Hurricane Social

  On occasion, I still get an executive who “doesn’t get” social media. There’s the customary eye roll and the insistence that social media is for “teenagers.”  This is usually when they tell me their high school age son or daughter knows more about Facebook than any high-priced, smarty pants consultant. (I think that’s a […]

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The Myth of Information Overload

Yes, my email inbox is out of control.  Some days I simply can’t keep up with deluge. I follow too many people on Twitter.  My feed sometimes resembles the falling numerals from the movie “The Matrix.” Facebook has gone from just friends to colleagues, acquaintances and, well, for lack of a better term “others.”  So […]

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5 Reasons Why YouTube is Addictive

  Quick, sardonic, and dipped in self-referential irony. These are the big ingredients of YouTube’s appeal to the younger generation.  The video channel owned by Google has emerged as a major challenger to cable TV for young viewers.  Younger people can spend hours surfing through video content – from TV clips and music videos to […]

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The Demise of Traditional Filters

  In many ways, traditional filters made it so much easier to find and consume content.  Traditional filters also came with the benefit of having a stamp of approval.  We knew the content had been, well, filtered. Take newspapers. Newspapers filter news and information for us.  Editors and journalists cover news they believed is important […]

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