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10 Signs That You Need to Unplug

1. You use the word retweet instead of repeat in casual conversation. 2. You actually say to someone: “I just read something about that on Facebook.” 3. The distant sound of a mobile phone ring makes you check your own phone for an incoming call (extra points if you do this after hearing a mobile […]

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4 Myths of Social Media Authenticity

One of the great big whopping lies about social media is authenticity. Because – let’s face it – there isn’t much that’s authentic about social media. There’s lots of spin, cherry-picking, and bright-side propaganda from both individuals and brands going on. Few people and brands are truly genuine about their attitudes, personalities and opinions on […]

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What Technology in the Classroom Should Mean

Public schools are adding tablets and laptop computers into their educational programs in record numbers.  One of the main reasons educators cite for this proliferation of technology is a variation of this thinking: “The jobs of the future will be using technology and computers and students need to learn them to be prepared for the […]

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Should We Block Big Brother Tactics by Companies?

Gmail reads my emails. … so they can serve me targeted ads. Amazon analyzes my book buying habits. …to serve me up ads via recommendations. Facebook studies my posting habits and likes. …to sell my profile to advertisers so they can target me with ads. Google collects and analyzes my search habits. …to serve me […]

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And We Thought the Swiss Army Knife Was Impressive

Here’s are just some of the tasks my iPhone does for me: Telephone Email Flashlight Notebook Magnifying glass Newspaper Magazine Book Camera Video camera Video player Calendar GPS Clock Stopwatch Search engine Music player TV Dictionary Encyclopedia Calorie counter Personal fitness coach Calculator Compass Tape recorder Video game player Game board Coupon clipper What else […]

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Saturday is the New Friday

Let’s face it: The 40-hour work week is dead.  And all that blather about 4-day and 3-day work weeks is just that: blather. Workers, especially professional workers, have lost the gains made by labor unions in the 19th and early 20th centuries to win the eight-hour day and 40-hour work week.  The Fair Labor Standards Act […]

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Less Measurement, More Creativity

A few years back I was ensconced in a drab, ill-lit conference room meeting with my client’s brand-new vice president of marketing. He wore his cocksure attitude like a bow-tie and made sure I knew he was a graduate of an Ivy League business school.  Looking me dead in the eye, with a completely straight […]

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The Menace of Tiny

“It is my ambition to say in ten sentences what others say in a whole book.” – Friedrich Nietzsche “Brevity is the soul of wit.” – William Shakespeare ‘I figured the shorter the book, the less bullshit.” – Stephen King ———- Everyone wants us to be brief. Keep it short. Concise. But let’s remember that […]

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Why You Hate Privacy

You’re lazy. Sorry, but it’s true. But you’re not alone.  We’re all lazy. We have consciously – or unconsciously – decided that convenience trumps privacy.  We opt in to social networks without reading the terms.  We let algorithms read our email.  We allow search engine companies to save and archive our searches.  We reveal all […]

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Won’t Get Fooled Again (Except the Next Time)

CBS News.  Sports Illustrated.  The New York Times.  ESPN.  The New York Post.  The Los Angeles Times. All of them – and many, many more media outlets – fooled by a terrible and cruel hoax that could have been discovered with a few phone calls or a search on Google. If this is the state […]

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